As Marketing Coordinator, Katie assists in managing the firm’s social media pages, developing referral programs, designing and implementing marketing campaigns, conducting research to analyze client and prospects’ behavior, planning company events such as Delighted Advocates, Party on the Pavement, and identifying potential new markets for prospective clients.
Katie joined the firm in May of 2021 as a Client Services Associate before transitioning into her new role as Marketing Coordinator, in July of 2022. She graduated from Auburn University in May of 2021, with a Bachelors in Science in Business Administration, majoring in Marketing. During her time at Auburn, Katie was a member of the Pi Beta Phi’s Alabama Gamma Chapter and worked closely with their philanthropy, Read > Lead > Achieve, which inspires a lifelong love of reading that can unlock true potential, creating a more literate and productive society.
Prior to joining the firm, Katie had an internship at a local real estate office in Alpharetta, GA where she was responsible for daily deposits, data input and updating building listings. She also completed an internship in Rome, Italy in the Summer of 2019, for a high-end restaurant group. During this time, she researched real estate properties for potential restaurant expansion, and she conducted a strategic planning analysis that was used to help the organization identify strengths, weaknesses, opportunities, and threats related to business competition and future project planning.
Katie enjoys spending her free time equestrian riding and competing her horse, Definitely Fernhill, across the Southeast. In addition to riding, Katie loves to plan and travel around to new places with friends and family, and cheering “WAR EAGLE” at Auburn University football games.